Résumé
Click to download a pdf version.
Assistant Vice President,
Program Design Coordinator—The Investment Professional Institute
AllianceBernstein Investments, NYC
May 2006 - present
Responsible for design and/or project management of event materials for
AllianceBernstein's international educational event initiative for financial advisors—
The Investment Professional Institute (IPI):
* Conceptualized and designed e-mail and print invitations, gift cards, brochures, booklets, signage, maps, trinkets and other event materials
* Revamped IPI's branding/identity within AllianceBernstein's corporate guidelines
* Typeset and formatted materials in English, French, Spanish, Portuguese, Mandarin Chinese, Japanese and Korean
* Designed materials that resonate across multiple cultures around the globe (Asia, Japan, Latin America and Europe)
* Facilitated and managed project requests between IPI and the Visual Communications departments
* Communicated efficiently and effectively with international colleagues and print vendors
* Supervised interactive projects such as flash animation and promotional videos
* Provided creative support to the International Retail department (special presentations, holiday cards, banners, cds, logos)
* Created and maintained excel spreadsheets of inventory, language glossaries, project plans
Director of Creative Services
Direct Solutions Inc. / Kaleidoscope Marketing Group Inc., Langhorne, Pennsylvania
April 2002 - January 2006
Responsible for all creative design work as well as most project and account management:
* Conceptualized and designed direct mail packages, welcome kits, package inserts, personalized labels, trade ads, in-store promotions, special event communications, brochures, surveys and premium items
* Established or updated look and feel for several premium spirits brands such as:
Chivas Regal, Bushmills, Wild Turkey, Jacob's Creek and The Glenlivet
* Managed other art directors, copywriters, printers, photographers and vendors
* Completed projects under tight deadlines and within budget with minimal direction
* projects were often ready to go on press within a few hours of assignment
* Managed communications between our clients and strategic partner companies
* Supervised data collection and fulfillment activities
* Managed and expedited as many as 40 projects simultaneously
* Sourced specialty items such as embroidered patches, engraved plaques and flags
Clients: Pernod Ricard USA, Diageo North America, Schieffelin & Somerset
Art Director
Digitas, NYC
August 1999 - April 2002
* Concepted, designed, and presented work for direct mail, point of purchase, postcards, package inserts, sales materials, brochures, web sites, e-mail communications and banners.
* Created test designs and concepts which allowed marketing teams to track response rates and steer future creative projects
* Coordinated with copywriters, creative directors, account teams, art buyers, artists/photographers, retouchers and production departments to complete projects
* Assisted creative directors with new business pitches
* Attended and observed focus groups
Clients: American Express, New York Times, Ann Taylor, Starwood Hotels, Digitas
Summer Design Intern
Towers Perrin (Creative Media Group), NYC
Summer 1998
* Prepared comps and boards for presentation, researched images for designers, edited and reformatted text for designers, measured and designed for styleguides, contributed to group brainstorming sessions
Clients: Allied Signal, Becton Dickinson, Chase Manhattan, J.P. Morgan, Towers Perrin
Other Projects
Lulu Burgess retail store: identity, stationery, packaging, and direct mail
web and print flyer design for special events
cd cover design,invitations, holiday cards, digital illustrations, icon designs
Education
B.F.A. Communications Design, Syracuse University 1999
Coursework included: Product development, packaging, advertising, publications, corporate identity (logo and stationery), name generation, storefront and environmental graphics, construction of full scale models, fashion design, exhibit design, painting, drawing, sculpture
Web and Multimedia Design Professional Certificate Program at NYU, May 2006.
Software Applications
Macintosh and Windows platforms: Adobe Creative Suite 3 (InDesign, Illustrator, Photoshop, Acrobat), Quark XPress, Microsoft Word and Excel, Powerpoint, Dreamweaver, Imageready, Flash, Sharepoint, Exact Target